Finally beginning to catch up with plant-based demand, McDonald’s has announced that it will be trialing a plant-based “P.L.T.” Beyond Meat burger in select Canada locations. This progress is happening after mounting pressure on McDonald’s to catch up with competitors, including hundreds of comments from Compassion Over Killing supporters and popular petitions like this one. Though McDonald’s has previously debuted …
Taste Test: The New Subway Beyond Meatball Marinara Sub
After years of campaigning by Compassion Over Killing, the day has finally come. Subway has launched its partnership with Beyond Meat and debuted a vegan meatball marinara sub in select locations, and COK’s Senior Director of Campaigns and Corporate Outreach, Laura Cascada, was one of the first to try it. Though this is a limited test, Subway has told us …
One Day Only: KFC to Trial Beyond Meat Fried Chicken in Atlanta
This summer has experienced a windfall of meatless options popping up in convenient fast-food restaurant locations. The latest: KFC will be testing Beyond Meat fried chicken in one Atlanta location. After teasing an Impossible Whopper, Burger King recently went nationwide with the plant-based burger, just as Subway announced a trial of a Beyond Meatball Marinara sub and Dunkin’ debuted a …
Subway to Launch Beyond Meatball Sub After Years-Long COK Campaign
After a years-long campaign from Compassion Over Killing (COK) and our supporters, Subway told COK it will be launching a partnership with Beyond Meat to test a fully plant-based meatball marinara sub in 685 stores. The sub will come with topped with non-vegan cheese, but customers can order the meatball marinara without it for a delicious, compassionate option. COK’s campaign …
PROGRESS: Dunkin’ Launches Beyond Sausage Breakfast Sandwich in Manhattan
Coffee giant Dunkin’ has joined the ranks of fast-food restaurants offering plant-based meat options by debuting a Beyond Meat sausage breakfast sandwich in all Manhattan locations. Though this sandwich unfortunately comes with eggs and cheese, the new item points towards Dunkin’s further involvement in the plant-based arena. Nearly 20,000 people have signed Compassion Over Killing’s petition urging Dunkin’ to take …
Tyson Foods Divests From Plant-Based Beyond Meat
Until this week, Tyson Foods held a 6.5% stake in plant-based meat producer Beyond Meat, but the meat industry leader just sold it to an unknown buyer (or buyers). This news came just ahead of the burger company’s plans to begin selling shares publicly, reaching for a market value of over $1 billion. It is not yet known who …
Lightlife Serves Up A ‘Bleeding’ Vegan Burger
Consumers are increasingly filling their shopping carts with vegan options, and companies are recognizing this soaring demand and getting in on the competition in the meat-free market with exciting new products — including by serving up more and more innovative plant-powered patties. Brands like Beyond Meat have created buzz among pre-vegan and vegan eaters alike with “bleeding” burgers. Now, Lightlife …
Beyond Meat Going Beyond the US — To 50+ Countries!
Beyond Meat’s popular plant-based foods have sprouted up across the country, including in major grocery stores (even in the meat aisle) and on the menu at restaurant chains like TGI Fridays. Plus, did you know you can the Beyond Sausage in Whole Foods stores nationwide, or being served up at baseball games at Yankee Stadium? Now, the Beyond Burger is …
Tyson CEO on Vegan Protein: “If You Can’t Beat Them, Join Them”
Just a day after Compassion Over Killing released a gut-wrenching new investigation of Tyson Foods and a petition asking Tyson, among other requests, to shift toward vegan proteins, the nation’s largest chicken producer did just that: increasing its investment in plant-based company, Beyond Meat. Even Tyson’s CEO, Tom Hayes, seems to know protein is moving toward a vegan future. When asked …