March 20 is the first day of spring. It’s also the Great American Meatout, making it the perfect opportunity to encourage others to turn over a new leaf by choosing healthier and more humane foods. And COK sprang into action by hosting feed-ins during the busy lunchtime rush hour in Washington, DC and Los Angeles encouraging Subway, the world’s largest restaurant chain, to add more vegan options.
Dishing out samples from two 6-foot Subway vegan subs loaded with fresh veggies and protein-packed Tofurky deli slices, our DC team — Carolyn Wendler, Jessica Blacksten, David Kriesberg, Patricia Welty, Rena Roseman, and Jacob Spendelow — introduced over 300 Washingtonians to delicious vegan food. We also distributed hundreds of pieces of pro-veg literature and talked with countless people about the benefits of choosing animal-friendly foods. Here are some of the reactions:
- “If you hadn’t told me this was vegan turkey, I would never have guessed”
- “This tastes exactly–I mean EXACTLY like the turkey sandwich I always order!”
- “This is delicious! Can I order this at Subway?”
In sunny Los Angeles, volunteers Kelly, Jessica, Tony, Jose, Alexis, and Sarakoschka rocked the sidewalk with two more 6-foot Tofurky vegan subs. We distributed over 500 pieces of literature and nearly 300 bite-sized sandwiches to Westwood locals and UCLA students eager to taste and snap photos with the biggest sandwich they’d ever seen.
The eye-catching 6-foot vegan subs were traffic-stoppers—literally! One girl jumped out of her car during a red-light to grab a sample as soon as she heard us say it was vegan. A bus driver at his stop called us aboard so he could get a sandwich too. Even a fireman on his lunch break rushed over, excited to get a taste.